Municipal utilities become a digitization enabler with MICUS
Municipal utilities can provide crucial support for the network development and digitization of a community. Through their various activities in other infrastructural sectors, they already have an available knowledge of the construction and operation of networks. They have also a base of established customers, and extensive knowledge about local geography, challenges in civil engineering and the demands of business customers. However, the entry in the telecommunications and broadband market does not happen automatically. Individual preparation and support are required.
Network planning is the core element of all construction decisions. An optimal route reduces the need for civil engineering. This is the most decisive cost factor. We support our clients throughout all project stages from general network planning to the construction documentation. It does not matter if they are municipal utilities or network operators. Needless to say the GIS compliances (“GIS-Nebenbestimmungen”) and constraints of the ‘uniform material concept for fiber optics construction of Germany’ (“einheitliches Materialkonzept”) for governmental subsidies will be followed closely.
MICUS stands for viable network concepts, planning and business cases in one hand.
Our support for municipal utilities does not end at broadband networks but starts there. 5G, campus networks, public WiFi or LoRaWAN are only some examples for technologies which can be realized by municipal utilities. Such utilities can become an enabler for digitization in their communities. Smart City means creating infrastructure based on an actual use case, not just building networks as an end of itself.
As a strategy consulting company MICUS is focused on the long-term success of its clients.
Success with MICUS
MICUS Strategieberatung supports telecommunication companies, network operators and municipal utilities to successfully expand their portfolio on the base of broadband networks. With over 20 years of consulting in this field we gained a lot of experience in establishing our clients as successful competitors in the broadband market.
Our Best Practice:
From Stadtwerke Hilden to hildenMedia – From utility to networker
The concept of strategy development – a one-stop service
Aiming to integrate all network infrastructures in one company, the municipal utilities of Hilden looked for a consulting company that is able to combine the know-how of the fields of market analysis, business case development, product portfolio creation, structuring of distribution and network planning. By keeping the number of participants small, Stadtwerke Hilden aimed to optimize decision processes und accelerate project implementation. That is how the cooperation with MICUS came into action.
Optic fiber can do so much more – Focus on the Big Picture
The construction of broadband networks should not just be an end of itself. The entry into the market should not be orientated at bandwidth demands alone because this approach is too one-sided. From the start it had always been a core idea that fiber optics must also add to making existing branches more profitable. Only companies, that can optimize their own processes can successfully advance the digitization of their city or county to a Smart City. Stadtwerke Hilden wanted to explore this avenue and MICUS supported the company through comprehensive analysis and continuous consulting. The result of this joint success carries the name hildenMedia. Hans-Ullrich Schneider: „We’re taking the competition seriously but we do not have to hide from it – because we are one step ahead.”
This example shows how goal-orientated consulting and professional partners can realize projects successfully. The close connection with leading partners in the industry complete our comprehensive consulting. Please take a look at our presence in the BREKO trade association:
Start your business development now
To optimize our support for you, we would like to get to know you and your company in person. In a joint online workshop we can gain an oversight on your position in the market. Afterwards we can discuss your options for your development of a new business segment.
The goal of the online workshops is to regard the current situation of the particular municipal utility. Taking the situation and the needs into consideration, we will point out potentials for your business segment development which are based on experiences in projects that have already been realized successfully. Concluding this phase we will set up an individual goal together.
As a member of BREKO you can book the workshop for free and make an appointment with us.
Feel free to contact us anytime:
MICUS Strategieberatung GmbH
Pempelforter Straße 50
Chief Marketing Officer
+49 211 49769 118